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Using social marketing principles to increase the adoption of conservation behaviors in agricultural watersheds

When Jun 16, 2011
from 12:00 PM to 01:00 PM
Where Online, webex
Contact Name
Contact Phone 614-292-9383
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Speaker: Jack Wilbur, Social Marketing and Communication Specialist and Consultant.

Jack Wilbur is a social marketing and marketing research specialist with more than 20 years of experience working as a public information specialist and social marketing consultant. In his work with the State of Utah and the Environmental Protection Agency, Jack has brought his social marketing message to watershed committees throughout the country. For this webinar, Mr. Wilbur will review the basic principles of social marketing and how it has been applied successfully in agricultural watersheds.

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